1 VEGAN PRODUCT SOLD EVERY SECOND!*
During 2018, over 3 million The Body Shop vegan products were sold in the UK alone, a 7% increase in sales in vegan products from the previous year. That’s over a third of the total number of The Body Shop products sold in the UK.
Driven by the popularity to embrace a more ethically-conscious lifestyle, sales of vegan beauty products in the UK have risen 38% in 13 months.
Paired with increased awareness and the demand for a plant-based lifestyle, Google searches for ‘vegan’ continue to surpass ‘gluten free’ and ‘vegetarian’. So much so, Google searches for ‘vegan beauty’ in the UK have doubled every year since 2012.
Vegan cosmetic launches have risen 175% between July 2013 and July 2018 to keep up with the rising consumer awareness and demand for environmentally-sustainable products.
The perceptions of beauty products are changing, discover the rise of vegan beauty in the infographic.